What Is Social Proof Marketing?

What Is Social Proof Marketing?

Social proof has been around for a long time. Nowadays, marketers use this psychological phenomenon in marketing, and it has proven to be one of the most effective strategies. Whatever you plan to buy, whether it is a new car or you want to see a new show on TV,...
4 Best Lead Generation Strategies for eCommerce

4 Best Lead Generation Strategies for eCommerce

All eCommerce store owners aim to persuade prospective shoppers to make purchases from them. In a perfect scenario, shoppers visit the online store, trust the brand, seek products of their choice and complete transactions. But this is a rarity in today’s bustling...